Ralph Lauren’s New Cashmere Recycling Program Aims to Reduce Waste in Fashion

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Ralph Lauren’s New Cashmere Recycling Program Aims to Reduce Waste in Fashion
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Even if your garment isn't made by Ralph Lauren, they'll make sure the fabric doesn't go to waste.

. The luxury knit is woven from fine cashmere fibers and dyed in rich hues such as blue, yellow and cream among others. The new C2C sweater is quite the antithesis of fast fashion, as it’s “made to be worn, loved and live on responsibly for generations to come,”Available in men’s Purple Label and women’s collection varieties, the luxe knit is the first of five products the label aims to have “C2C Certified” by 2025.

Blue and yellow variations of the C2C Certified Gold Cashmere Sweater in Ralph Lauren’s Purple Label.Ralph Lauren’s new C2C Certified Gold crewneck sweater will replace the brand’s original crewneck knit. The certification process will also be expanded to include other cashmere styles down the line. “The kind of luxury we stand for at Ralph Lauren has always been about timelessness, authenticity and a life well-lived,” Katie Ioanilli, Ralph Lauren’s chief global impact officer says said in a statement. “Today more than ever, we believe true luxury encompasses not only a product’s beauty and quality, but how it was made and how it will endure.

The launch of Ralph Lauren’s C2C Certified Gold Cashmere Sweater and Cashmere Recycling Program falls in line with the brand’s

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