Pornhub is facing a series of legal challenges across Europe over the information it collects.
, and also TrafficJunky, the advertising platform owned by MindGeek. TraffickJunky claims its ads are viewed 3.2 billion times a day.
One tracking technology Pornhub uses is capable of storing IDs of the videos you watch—using the “watchedVideoStorage” and “watchedVideoIds” keys—on your computer or phone, WIRED tests found. Each time you watch a video, even if you aren’t logged in to Pornhub, an ID number for it is added to a list in your browser’s local storage. “They basically create a parallel search history kept directly on the user’s device,” Polidoro says.
A MindGeek spokesperson says the company does not comment on ongoing litigation and will respond "through the appropriate process in time." "MindGeek is committed to protecting user privacy, and is continuously implementing measures to safeguard the personal data of everyone in its community," the spokesperson says., which details the data it can collect about people, says it uses cookies for multiple purposes.
Emily van der Nagel, a lecturer in social media at Monash University, Australia, who researches social media identities, says that while Pornhub’s privacy policy does include what data it collects and uses, it is “probably unlikely” that the average user looks at this information.
While one new GDPR complaint is being filed in Italy today, the #StopDataPorn group also filed broader complaints with officials in Italy and Cyprus last year. Italy’s data regulator refused WIRED’s request to comment on the issues. Irene Loizidou Nicolaidou, the commissioner of Cyprus’s data protection regulator, says they cannot comment as there is a “pending audit” of Pornhub and the case is ongoing.
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