.0xPolygon's sandeepnailwal says the Ethereum-based layer 2 blockchain has always been focused on the mass adoption of Web3 and looks to do it via mainstream company partnerships. _franvela reports
“There has always been this urge between people who are actually building in the Web3 space that there is no large-scale adoption for Web3 as of yet,” Nailwal said.
With Polygon, he said, consumer-facing companies can expand the ways in which they “interact and engage with their customers.” He pointed toas an example of a company that has already tapped Polygon as it looks to continue expanding its non-fungible token marketplace. Nailwal said that reaching mass adoption will ultimately come down to the benefits that Web3 applications can provide, such as self-custody and the ownership of digital collectibles. Starbucks’ Odyssey program, for instance, combines customer loyalty rewards with NFTs, as well as gamified elements.
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