The worst takeaway from dynamic windows is piracy, plain and simple
Citing a local film journalist’s media poll, Magaña said that of 25K-plus respondents, close to a third watchedon a pirated site, to 13% on Disney+ and 28% in movie theaters. The exhibition boss mentioned that while previous forms of theatrical piracy entailed individual copies being made in different markets with different languages via camcorders, it’s a much simpler process nowadays for cinema thieves: “Day and date allows pristine copies to be made in all available languages.
Kwan Vandenberg cited great “partnerships with agencies” as marketing campaigns shift dates, as well as “working hand-in-hand with domestic; that we have the same global strategy that makes sense.”
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