Jay-Z is pleading on Instagram, while other hopefuls offer LED gardens and gratis hot dogs.
, but even then, also, sort of), something that few among the obscenely wealthy business types can resist. Right now, real-estate giants like Related and SL Green, hedge-funder/Mets owner Steve Cohen, real estate scion Steven Soloviev, and Coney Island magnate Joe Sitt have all thrown down a $1 million application fee to be in the running. They’ll need to win over a six-member community advisory committee, then spend $500 million on the license and another $500 million in capital investment.
The proposals started out a little underwhelming — flashy but not too flashy renderings with a few hotel towers thrown in, locations that made a certain kind of sense:But lately, the billionaires have been upping their game. Possibly in anticipation of a potential end to the bidding process, which could come as early as 2023 . Possibly just because the other billionaires are doing it.
Last week, in an attempt to woo a resistant community board, the Soloviev Group, whose initial pitch for a giant ferris wheel didn’t go over very well, announced that it would install on the long-vacant lot by the U.N. where it hopes to build a casino. The massive light installation, expected to cost $1.5 million, would be “a gift to New York,” an executive from the Soloviev Group told. And the casino license would be a much, much larger gift to Soloviev. As the Community Board 6 chair told the: “These are just distractions to get the real moneymaker through. In the end, we get the bread crumbs.
Then Jay-Z, whose entertainment company Roc Nation is partnering with SL Green and Caesar’s on the Times Square casino bid, posted an open letter on, pleading with New Yorkers to pick him. “This is too important of a moment in our city’s illustrious history” the letter warned. New Yorkers should go with an operator who puts them “at the top of their agenda.” New Yorkers may be forgiven for having some doubts that a Times Square casino would really have their best interests at heart.
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