Oribe Launches New Products for Grey, Silver and White Hair

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Oribe Launches New Products for Grey, Silver and White Hair
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The brand says there's a growing demand from consumers who are embracing their natural hair.

Haircare brand Oribe has announced the launch of two new products specifically formulated for grey, white and silver hair. Joining the ‘Silverati’ family are an illuminating treatment masque and an illuminating pomade.embrace their natural hair colour

and texture” which has in turn created “demand for products that nurture and enhance grey, silver and white shades.” In addition to their shine properties, the new launches are also packed with ingredients to help restore strength and elasticity, as well as hydration.

Both products are also dermatologist-tested, free from parabens, sulfates and sodium chloride, as well as being vegan, cruelty-free and gluten-free. The line hits counters across Canada and

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