The snack is individually wrapped, and is supposed to be eaten only by adults who have access to milk or ice cream, the company said, adding people with health problems should steer clear.
"complications" due to eating the One Chip Challenge, although results from a post-mortem have not yet been released.
The challenge, popular on social media, involves munching on supposedly one of the spiciest tortilla chips in the world, then bearing the heat for as long as possible before eating or drinking something else for relief.brand Paqui comes individually wrapped, and its website says it is made from two of the hottest chilli peppers in the world - the Carolina Reaper and Scorpion.
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