DFW-based creators Preston Arsement as well as Dude Perfect both landed spots on Forbes’ annual list.
The top 10 highest-earning YouTube creators raked in a collective $300 million in 2021, according to the most recent annualViral sports and comedy creators Dude Perfect hauled in $20 million in revenue from their YouTube videos in 2021, making them the eighth-highest earning creators on the site.
The group of former college roommates became famous for their viral trick shot videos and stunts in 2009. Dude Perfect includes twins Coby and Cory Cotton as well as Cody Jones, Tyler Toney and Garrett Hilbert., and the Texas A&M grads have done plenty of collaborations with the Dallas Cowboys, Mavericks and other local organizations. The group even had a three-season series on CMT in 2019.
Preston Arsement — better known on YouTube as PrestonPlayz, his most popular channel — brought in $16 million in 2021, landing himself the No. 10 spot inThe Dallas Morning News, the YouTubers’ collective $300 million in earnings are a new record driven by YouTube’s growing user base. YouTube creators generate revenue through advertising, branded merchandise and other business ventures.
Leading the list of the top earners last year? Viral philanthropist Mrbeast, also known as Jimmy Donaldson. Donaldson, Arsement and other top earners have a common thread running through their YouTube businesses: their management company, Night Media.that works to develop new lines of revenue for top creators. Night Media now has its headquarters in Austin, and it was a co-founder of Mrbeast’s popular Mrbeast Burger delivery business, which. Dom is a staff writer covering business news and consumer-focused companies in North Texas.
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