Every school has a different ‘NIL’ playbook. One collective at the University of Arizona aims to help non-profits around Tucson.
TUCSON, Ariz. — For more than a year now, college athletes have been able to make money off of their name, image and likeness, also known as ’NIL.’ But every school has a different ‘NIL’ playbook.
“One of the first things they ask nowadays when they’re being recruited is, ‘What does your NIL program look like?’” said Arizona alum Joey Medina. Medina, who serves as the group’s general manager and director of player relations, clarifies that the group is “completely third party” and not part of Arizona’s football program.
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