We doubt he's tried his namesake beer.
. The price is based on the position Joaquin "El Chapo" Guzman ranked on the Forbes 2009 list of the world’s richest people: 701st. Alejandrina Guzman Salazar has reportedly previously used the name and number for an El Chapo clothing line, and unveiled—which feature a tasteful portrait of her father on the label—at a fashion show in Guadalajara last week.
“This is an artisanal beer, with 4 percent alcohol. This prototype is a lager, and it’s made up of malt, rice and honey so it’s good,” Adriana Ituarte, a salesperson for the brand, saidAs for El Chapo himself, he’s currently serving a life sentence at the ADX Florence supermax federal prison near Florence, Colorado. Whether he has tried his namesake beer is doubtful at best.
Though some may consider the brew just a fun gimmick, others question the choice—especially since its run by the former kingpin’s own family. “The cynicism with which his family conducts its business is because they are immune, and because there are people who are willing to buy these products that make an apology for crime,” Anabel Hernandez, who wrote the book
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