Netflix announces plans to spend billions on South Korean television ahead of potential WGA strike
Studios turning their attention abroad is a typical maneuver when a strike is on the horizon. Louise Pedersen, CEO of All3Media International, recently observed that “A lot of American buyers were planning for [the strike] and talking about shows as potential acquisitions” at French television festival SeriesMania in March .
“I suspect they’re doing research behind the scenes for backup lists [should the strike happen],” he shared.the Korean market—whether to acquire and distribute old shows that already have plenty of seasonsin new ones—is one way to soften the effects of a strike. As such, strategies on both sides will likely look different than theyhad more immediate results, especially on television. The way forward will become more clear when the current WGA contract expires on May 1.
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