Netflix is adding video games as a free add-on to its member subscriptions, the company said in a shareholder letter released ahead of its Tuesday earnings call. While the letter said Netflix is st…
is adding video games as a free add-on to its member subscriptions, the company said in a shareholder letter released ahead of its Tuesday earnings call.
While the letter said Netflix is still in the “early stages of further expanding into games,” the streamer’s offerings will first be “primarily focused on games for mobile devices.” “We view gaming as another new content category for us, similar to our expansion into original films, animation and unscripted TV,” the shareholder letter said. “We’re excited as ever about our movies and TV series offering and we expect a long runway of increasing investment and growth across all of our existing content categories, but since we are nearly a decade into our push into original programming, we think the time is right to learn more about how our members value games.
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