AppleTV could be gearing up to make a huge offer to take over the global rights to the F1 World Championship, according to a report.
Apple could be set to make a substantial offer to take over the rights for Formula 1’s global broadcasting in the not too distant future, according to the BusinessF1 magazine.states that Apple is set to approach the Formula 1 Group with an offer as high as $2 billion a year – twice what they are currently getting for the global TV rights that are split up across broadcasters around the world.
Having found immediate success with its deal in the American Major League Soccer , Apple is in the first season of a 10-year $250 million deal broadcasting the series exclusively around the world. Having already signed a deal with MLS, making AppleTV the “exclusive destination to watch every single live MLS match”, the company benefitted from Lionel Messi making the switch to the series by joining David Beckham’s Inter Miami squad – a move that both MLS and Apple have publicly stated has resulted in very pleasing subscriber figures, although those figures have not been made public.
The report also claims that, aside from F1, Apple are also interested in securing the rights to the English Premier League as the rights come up for auction.
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