Craftsmanship over quantity is the aim of the game for CEO Christine Hutter of MoritzGrossmann where only about 300 timepieces are produced each year by the manufacture.
, before she embarked on her entrepreneurial journey to establish the Moritz Grossmann manufacture.
Well, we started with a holding company in Switzerland and then established a company in Germany. We wanted to start at the original address of Moritz Grossmann in Glashütte but it was not possible. So began without an office in Glashütte, just a letter box, and me working out of my family home in Dresden. At the time, I lived half the time in Switzerland, and half in Dresden. Eventually, I managed to rent some rooms in Glashütte, opposite the house of Moritz Grossmann.
So nowadays, we produce around 300 pieces a year, and the target is to reach 1,000 pieces. Still we cannot double our production so we go step-by-step. This is another reason for the manufacture building, where we had to decide if we wanted to go with a smaller building and expand in maybe three to four years, and then again, and again… or do what we did and get enough space for 100 or 120 people. Now we are a bit more than 40 so we can grow to three times the size and not need to invest again .
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