She's never meant more.
The nation’s consumers plan to spend a total of $35.7 billion on Mother’s Day this year, nearly $4 billion more than last year’s record high of $31.7 billion, according to the annual survey released by the National Retail Federation.
Mom’s day is also popular: 84% of U.S. adults expect to celebrate the holiday. And they are generous. The top spenders are those ages 35-44, who are expected to spend an average of $382.26 on Mother’s Day.
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