What a surprising group!
Microsoft has been trying to convince Sony that it will keepon PlayStation if its giant Activision acquisition is approved, but the companies haven’t come to an agreement over the terms of any potential deal. That’s clearly left Microsoft frustrated and looking for partners to counter concerns from regulators. Both Nvidia and Nintendo have stepped up to help Microsoft try to ease regulator concerns.
Speaking during a special press event in Brussels today, Microsoft president Brad Smith outlined the software giant’s position on the deal and described Sony as a “super dominant company” that is outselling Xbox consoles and opposes competition in the form of the Activision acquisition. Smith directed one question to the UK’s Competition and Markets Authority , which has raised concerns over game exclusivity and cloud gaming. “Do you want to kill a deal and cement Sony’s position and its 80 percent share in the European Economic Area... or do you want to let the future go forward with behavioral guardrails and remedies and bring this title to 150 million more people?” asked Smith. “I think that’s the fundamental choice that most regulators are going to need to address.
In between meetings and calls to allow the acquisition to take place, Microsoft took the time to announce it has
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