Trefis highlights the reasons why Microsoft could acquire Adobe in an interactive dashboard along with our detailed workings of a potential acquisition price. We believe that Microsoft could pay as much as $260 billion to acquire Adobe – a figure 90% higher than Adobe’s current market cap
We think as the race to acquire and analyze data heats up with Salesforce’s acquisition of Tableau and SAP’s acquisition of Qualtrics, Microsoft could consider this mega-acquisition.
The complementary nature of offerings can help both companies unlock considerable value. Adobe’s product portfolio can be integrated across many of Microsoft’s offerings. Major synergistic combinations include: Azure is likely to be the ultimate beneficiary of the incremental analytics data that the Experience Cloud will be able to service.Adobe’s Publishing products can easily be incorporated across Microsoft’s Office and Dynamics product lines.Per Trefis fundamental analysis, Microsoft’s Revenue in 2021 is likely to be $139 billion. Using this and a P/S multiple of 8.6x for the company, we arrive at anPer Trefis fundamental analysis, Adobe’s Revenue in 2021 is likely to be $13.2 billion.
Notably, if a deal actually is inked around this level, then it would make Microsoft’s acquisition of Adobe the largest M&A deals ever .As is the case with any major acquisition, the premium Microsoft could be ready to pay to acquire Adobe would depend primarily on the amount of synergies the deal is expected to generate.
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