Mercedes-Benz is driving toward the future, and it's not just on the road. The luxury carmaker wants to invest in software development to transform the driving experience. MercedesBenz SiliconValley
satellite office in Sunnyvale, Calif. “We are on a journey to also become a software company. We will put supercomputer-like performance into every single Mercedes.”The automaker is working with partners to develop a myriad of products and services, including expanded infotainment options, more, and really big screens. Significantly, they will all run on Mercedes-Benz’s own MB.OS platform, expected to debut at the end of 2024 for sale in vehicles the following year.
The 2024 E-Class sedan will be available with a precursor to MB.OS, along with the third-generation of the marque’s MBUX user interface.However, while some manufacturers are striving to make their interfaces more of an extension of users’ phones, Mercedes-Benz is deliberately departing from this, creating a distinct interface that it hopes users will prefer.
Mercedes-Benz is working with partners to develop a myriad of products and services, including expanded infotainment options and more sophisticated safety features.The canvas for this innovative content will be giant, pillar-to-pillar screens, including a separate display for the passenger, with privacy technology that will block potentially distracting games or videos from the driver’s view.
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