Meg Whitman and Jeffrey Katzenberg Discuss New Joint Venture Quibi

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Quibi, the ambitious short-form video venture from Jeffrey Katzenberg and CEO Meg Whitman, has sold $100m in upfront ad inventory with six advertisers ahead of its April 2020 debut | VarietyStudio at Cannes presented by Inscapetv & iSpottv

George Sargent, the president of Havas Media Boston; Jonathan Carson, the CBO of the Trade Desk; and Jodie McAfee, the SVP of sales and marketing at Inscape, spoke to Variety’s Todd Spangler about creating meaningful advertising content that will resonate with consumers. “When we think about the different components about what makes a meaningful versus commoditized [...

Doug Jossem, the North America CRO of Vice Media, spoke to Variety’s Todd Spangler about the media company ending their seven-year relationship with HBO with the end to their award-winning show “Vice News Tonight.” “We’ve done amazing things together but with the relationship ending, Vice News does not go away in any fashion,” Jossem said [...]With great power comes….

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