See inside the home of Olivier Saillard, the man behind France's most famous shoe cobbler:
, the company that hosts the famous Pitti men’s-wear fair in Florence, and will curate fashion exhibitions for them. But the J.M. Weston Saillard promises to be, if anything, a looser, quirkier version of the museum Saillard. He’s already imagining something featuring the famous café waiters of Paris, who have long favored Westons for their sturdiness. He’s also building an entire storytelling edifice around the supposed character of J.M. Weston, who is an invented person.
That’s all delightful, you say, but what about the shoes? “The idea here is to do just a little bit better,” Saillard says. “We have no ambitions to open 50 stores in China. Nor are we going to turn to millennials—I always liked old people better than young people anyway. The shoes in the recent show all date from the 1930s, ’40s, ’50s, and ’60s. I’m going to start from there to build the future. Every time I invent a new shoe, I start with an old shoe.
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