The brand launched in January and takes its inspirations from fashion icons around the world.
She next ran the revelation past her parents; “I probably called them five minutes after I came up with the idea,” Bishara remembers. “They saw the potential—either that, or they were sick of me asking them to buy me shoes in Europe.” With a vision in place, Bishara began researching manufacturers for her brand, and landed on a family-operated business based in Barcelona.
Bishara conceives of the designs from her home studio in Montreal—a city known for its cobblestones and mountain incline—so it’s no surprise Hoyden’s wares are stylish yet sensible. “I love heels and I enjoy wearing them, but when I think about my day-to-day, it revolves around flat shoes and being comfortable,” she says. The versatility of the styles is also a bonus. “I’d wear them with an floaty dress,” says Bishara, adding that one of Faulkner’s pieces would be a perfect pairing.
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