McDonald’s really cannot get a handle on the chicken sandwich
“How do you do, fellow kids? We heard you like chicken sandwiches?”
McDonald’s has tried, desperately, to get into the chicken sandwich game over the past few years. Last year, theywith pickles on a bun to their dollar menu, a clear attempt to compete with the classic Chick-fil-A sandwich, but it never quite caught on. Neither did their buttermilk crispy chicken sandwich. Clearly, McDonald’s was getting the message they should stick with nuggets because sandwiches aren’t its forte.
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