Marketing ‘The Flash’: No Ezra Miller, But Lots of Batman and TV Spots

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Marketing ‘The Flash’: No Ezra Miller, But Lots of Batman and TV Spots
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With its star sidelined and late night talk shows off the air, Warner Bros. is mounting an unusual campaign. Notes a rival executive: “They are spending huge.'

. for their first meeting with film chairs Michael De Luca and Pamela Abdy. The sit-down followed months of legal and personal troubles for the actor, with a string of arrests and bad headlines threatening to derail — which included trespassing and choking a woman in Iceland in an incident captured on video — citing “complex mental health issues.”

The question on everyone’s mind that day in August: could Miller stay out of trouble, and out of the headlines, long enough for to safely enter theaters? Ten months later, the answer appears to be yes. Miller has not only stayed out of the headlines, but the actor is nowhere to be found in the press as the film sprints toward its June 16 release date.

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