Malls are passé. Brick-and-mortar stores are struggling. So retailers are focusing on winning customers at the one place where people reliably shop at stores: airports
Big brands like Moncler, Jack Daniel's, Colgate and Estée Lauder are expanding their footprints in airports around the world to get travelers to buy impulsively while they wait around for their flights. Earlier this month, Colgate bought Filorga, a luxury anti-aging skin care brand that has become a big player in airports. Colgate CEO Noel Wallace said the brand would help Colgate enter the"fast-growing and sizeable travel retail channel, particularly in Asia.
"They are on holidays and they are open to discover and explore new things."Shoppers in airports are looking for exclusive products to treat themselves and gifts for friends and family, Wilson said. Brown-Forman gets 4% of its annual sales from its"travel retail" unit, and it expects the unit to grow. The company's sales in the division grew 6% last year and 8% the year prior. Jack Daniel's has a shop in the Melbourne, Australia, airport.
Brasil Últimas Notícias, Brasil Manchetes
Similar News:Você também pode ler notícias semelhantes a esta que coletamos de outras fontes de notícias.
American crocodiles thriving outside nuclear plantMIAMI (AP) — American crocodiles, once headed toward extinction, are thriving at an unusual spot — the canals surrounding a South Florida nuclear plant. Last week, 73 crocodile hatchlings...
Consulte Mais informação »
American crocodiles thriving outside nuclear plantAmerican crocodiles, once headed toward extinction, are thriving at an unusual spot - the canals surrounding a South Florida nuclear plant.
Consulte Mais informação »
American crocodiles thriving outside nuclear plantAmerican crocodiles, once headed toward extinction, are thriving at an unusual spot — the canals surrounding a South Florida nuclear plant. Last week, 73 crocodile hatchlings were rescued by a team of specialists at Florida Power & Light&39;s Turkey Point nuclear plant and dozens more are expected
Consulte Mais informação »
Practicing Self-Care Is Important: 7 Easy Habits To Get You Started - Thrive GlobalWe live in the world where putting yourself first is considered two things – as a selfish activity and as a luxury. There is always something else that has a priority over our health, our wellbeing and happiness. But, it must not be this way. Self-care is important as it is beneficial for our physical, […]
Consulte Mais informação »
How This Pro Trail-Running Couple Wants to Help Other LGBTQ+ People Learn to Thrive“If we can reach other people and make this so normal that everyone feels safe and welcome in this community to be who they are, I think that that could be something really awesome.' ❤️
Consulte Mais informação »
After Struggling With Infertility and Using a Surrogate, This Mom Had 4 Babies in 13 Months!After struggling with infertility, this Manhattan mom found out she had four babies on the way! 👶👶👶👶
Consulte Mais informação »