Macy's is getting into the clothing subscription and resale businesses

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Macy's is getting into the clothing subscription and resale businesses
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Macy's said it started a pilot this month with resale marketplace ThredUp at 40 Macy's stores across the country.

Macy's said Wednesday it's dipping its toes into both the clothing subscription and apparel resale businesses.A woman looks for shoes at a Macy's store on December 24, 2015 in New York City.said Wednesday it's dipping its toes into both the clothing subscription and apparel resale businesses.

"We know many consumers are passionate about sustainable fashion and shopping resale," CEO Jeff Gennette said on a call with analysts. "This partnership gives us the opportunity to reach a new customer and keep them coming back to shop an ever-changing selection of styles, and brands, that we don't typically carry.", and it cut its forecast for the year. Shares fell more than 17% Wednesday morning, hitting a 52-week low.

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