The two-day consortium will include panels on the prevailing trends, tech and strategies impacting the retail business’ vinyl sector & more
On Oct. 14-15, leaders of the industry’s physical media and recorded-music business will convene at the W Hollywood in Los Angeles for the third annual Making Vinyl Conference. Co-organized by Larry Jaffee, a music journalist and former publicist, and Bryan Ekus, president of the media manufacturers’ organization Colonial Purchasing Cooperative, the annual B2B conference is expected to draw nearly 400 attendees for its first year on the West Coast, following two consecutive runs in Detroit.
In 2019, a two-day consortium -- a combination think tank, incubator and classroom -- will include panels on the prevailing trends, tech and strategies impacting the retail business’ vinyl sector, with standout sessions on sustainability in production, audio restoration techniques and a “sociological” take on the cassette revival.
Three years later, vinyl’s resurgence has only gained momentum: The 12th annual Record Store Day in April yielded sales of 827,000 vinyl albums in the United States, according to Nielsen Music -- the third-largest sales week for vinyl albums since 1991, when Nielsen Music began tracking data. Meanwhile, the RIAA’s 2019 midyear report, released in September, revealed profits of $224.1 million for vinyl releases in the first half of 2019.
Ahead of the conference’s West Coast debut, Jaffee and Ekus preview this year’s program and its global ambitions.Sales are continually growing, and the records being made are better, generally. The Record Store Day sales numbers are not a fad. And from a retail standpoint, the industry is getting smarter. In the first years, there was a large attention to back catalog. For the format to sustain itself, it’s going to have to produce more current product -- but be smart about it.
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