In practice, that means that just 17 of the 219 brands shown across all four fashion cities featured a plus-size look.
, only a measly 0.6 per cent of the looks shown throughout the entire season were on plus-size bodies. I had to read that statistic twice. In practice, it means that just 17 of the 219 brands shown across all four fashion cities featured a plus-size look. That’s in spite of the fact that the global plus-size market is projected to reach a value of $288 billion this year according to Future Market Insights. And, truth be told, some of those plus-size models were on the cusp of straight sizing.
Since the pandemic, we have seen a narrative play out across the shows. To battle the austerity Covid-19 submerged us in, the fashion industry gave us joy. The drive for greater sustainability, inclusivity and representation got parked as designers chose to battle one collective task: making people excited about life again. Having accomplished that goal, autumn/winter 2023 was a reflection of “the new normal”. And that normal was alarming.
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