The beloved Klondike product, packaged ice cream in a taco-shaped cone, has been discontinued.
"Over the past 2 years, we have experienced an unprecedented spike in demand across our portfolio and have had to make very tough decisions to ensure availability of our full portfolio nationwide," a Klondike Brand representative told CNN Business in an email, adding "we know this may be very disappointing."
During the pandemic, it became common for companies to slim down their portfolios to help meet demand for their most popular items. But even less popular products have devoted fans who are upset by the decisions."Choco Taco has fallen," one Twitter user declared. "They always take the best things away from us," another mused. Others berated Klondike for the decision.
Ice cream in a waffle cone with toppings is not all that innovative. But ice cream in a taco shell - that was a game changer, according to inventor Alan Drazen. For many, the Choco Taco conjures long-ago memories of biting into a cold, sweet treat on a hot summer's day. Others may have more recent memories, especially because Taco Bell -- which used to sell the product years ago - brought it back to some stores for a limited time earlier this year.
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