The dance station will be replaced by Greatest Hits Radio, playing classic pop and rock.
Radio station Kiss is to be replaced with Greatest Hits Radio in parts of the East of England after Ofcom approved a request from the company that runs the stations.
It will be replaced on three of the four transmitters in the East - in Cambridge, Suffolk and Peterborough.Kiss - run by Bauer Radio Ltd - will continue to broadcast in Norfolk. The communications regulator said: "When approving this request we took into account consumer research from Bauer, and RAJAR data suggesting that there is higher level of demand for the Greatest Hits Radio format among listeners in the East of England licence area than there is for the Kiss dance music format."Every year the organisation carries out thousands of surveys, detailing what people listen to and when.
In the 1990s it embraced emerging genres such as acid house, rave and garage, becoming known as a trendsetterOne of the station's longest-serving hosts, he joined the BBC in 1977 and took his first regular Radio 2 slot in 1984.
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