Investor Kevin O'Leary said he plans to teach business classes on Bud Light's case, which saw losses that were previously 'impossible to even dream.'
, and one I'll be teaching in business schools across America this fall. In the history of beer, in the history from when it was marketed, because remember, you're dealing with a commodity. Beer is essentially the same. What differentiates it is brand.
That, number one, is an issue. Number two, you've really got to understand who your constituency is. What they did there was very damaging.resulted in months of Bud Light’s slumping sales, Anheuser-Busch InBev announced that it laid off hundreds of workers. Brendan Whitworth, CEO of Anheuser-Busch, the world’s largest brewer, on Wednesday said the company did not make the decision to cut staff"lightly" but was prioritizing its"future long-term success," The Wall Street Journal reported.
"While we never take these decisions lightly, we want to ensure that our organization continues to be set for future long-term success," Anheuser-Busch said."These corporate structure changes will enable our teams to focus on what we do best —Whitworth clarified the layoffs included corporate and marketing roles at U.S. offices in St. Louis, New York and Los Angeles. It did not impact brewery and warehouse staff, the company said.
Brasil Últimas Notícias, Brasil Manchetes
Similar News:Você também pode ler notícias semelhantes a esta que coletamos de outras fontes de notícias.
Bud Light logos at Trump rally raise questionsPhotos from Trump's Erie, Pennsylvania, rally on Saturday appeared to show a Bud Light logo on the venue's jumbotron.
Consulte Mais informação »
Heineken CEO on Bud Light campaign fallout: ‘You need to stand for your values'“You have to be balanced,” Heineken CEO Dolf van den Brink told CNBC. “At the same time, you need to stand for your values and your principles.”
Consulte Mais informação »
Bud Light distributors no longer expect sales to recover from Dylan Mulvaney disaster“Consumers have made a choice,” said an executive at a Texas-based beer distributor who did not want to be identified. “They have left [Bud Light] and that’s how it’s going to be.&8221…
Consulte Mais informação »
Bud Light to be dethroned as ‘King of Beers’ in August after Dylan Mulvaney fiascoBud Light to be dethroned as ‘King of Beers’ in August amid Dylan Mulvaney fiasco
Consulte Mais informação »
Heineken CEO says companies need 'to be balanced' in wake of Bud Light controversyHeineken CEO weighed in on the monthlong backlash against Bud Light after it partnered with transgender activist and influencer Dylan Mulvaney, arguing companies need to be thoughtful and balanced.
Consulte Mais informação »
Shark Tank Star Kevin O'Leary Warns More US Banks Will Fail – Economics Bitcoin NewsSharkTank star Kevin OLeary has warned that more banks in the U.S. will fail as the Federal Reserve continues to hike interest rates.
Consulte Mais informação »