Kellyanne Conway comes out in support of the U.S. Women's soccer team's fight for equal pay

'I believe as a general principle that equal pay for equal work is the way to go,' Conway said after USWNT's record 13-0 win.

Javers earlier had tweeted that bringing the women's game closer to market par with the men's game could bring billions of dollars to FIFA and that there is a huge audience who would embrace a Serena Williams or a Lindsey Vonn-type soccer player in the World Cup each year.

Senator Kirsten Gillibrand, a Democratic 2020 presidential candidate, tweeted in favor of equal pay for the women players on Tuesday.

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