Kellogg’s faces $5 million lawsuit for not having enough strawberries in its Pop-Tarts

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Kellogg’s faces $5 million lawsuit for not having enough strawberries in its Pop-Tarts
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“Frosted Strawberry Toaster Pastries” contain 2% or less of “dried strawberries, dried pears, dried apples” and “red 40,” according to the nutrition label.

in its labels and marketing, giving an impression that the fruit filling contains"a greater relative and absolute amount of strawberries than it does.”“dried strawberries, dried pears, dried apples” and “red 40,” according to its nutrition label.

Harris claims the Pop-Tarts “cannot provide a true strawberry taste” since it is overwhelmed by “significant amounts” of pears and apples, and says the red food coloring gives consumers “the false impression” that the pastries contain more strawberries.► Pop-Tarts, Rice Krispies Treats, Cheez-I:“Whether a toaster pastry contains only strawberries or merely some strawberries ...

The lawsuit compares Kellogg’s product to similar toaster pastries from other brands like Walmart’s Great Value and Dollar Tree’s Clover Valley. The competitors also offer “frosted strawberry” pastries but note that they are “Naturally & Artificially Flavored,” according to the lawsuit.

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