Justin Theroux opens 'diviest dive bar' called Ray's in New York

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Justin Theroux opens 'diviest dive bar' called Ray's in New York
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Justin Theroux Opens Up the Diviest Dive Bar in NYC -- Next ‘Peach Pit?’ (via LaineyGossip)

Pretty sure that’s not the jam Justin was going for. The Peach Pit, after all, is California styles. And Ray’s is calling itself “the Lowest East Side’s diviest dive bar” in a press release - they’re clearly dragging the celebrity-try vibe of the place and, sure, maybe this is a little unfair, as the NY Post is generally dicky about celebrities anyway, and these days, any bar that’s a new bar has a certain amount of thirst, pardon the pun. A bar is a business.

What people are bumping up against, though, is the quality of the work, the disconnect in the messaging. Dive bars, though they’re not my preferred joint, are generally discovered organically. You generally don’t end up there because you’re on a media list and you were invited by the PR agency handling the opening.

Is that what he’s getting at with “nobody knows your name”? The increasingly impersonal connections we’re all having because of technology… played out in the form of a bar? Sure but now are we talking about a poem or a goddamn bar? Leave it to Justin Theroux to turn a “dive” bar into an interpretable art installation. OK fine, but how are the drinks?! I thought a bar was where to go for a drink, not a f-cking character study on the actual f-cking bar.

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