Jimmy Choo is taking over London’s Claridge’s hotel in Mayfair this Christmas. The luxury accessories brand’s creative director Sandra Choi is designing the festive tree, which will be unveiled in the hotel lobby on the morning of Nov. 23.
Choi’s tree has already been given the name of The Diamond, a nod to the brand’s twinkling accessories, and it will be finished off with a bow at the top of the tree, a motif that runs through the brand’s winter collection.
to design the Christmas tree, paying tribute to the craftsmanship of couture.to bring Jimmy Choo’s distinct glamour to the hotel. Christmas is always a truly magical time of year for us here at Claridge’s and this year, we look forward to seeing guests and visitors step inside Jimmy Choo’s sparkling world,” said Paul Jackson, general manager at Claridge’s.
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