An offshoot of cult Japanese performance-wear label Goldwin, ‘experimental platform’ Goldwin 0 aims to create zero-waste clothing in perfect balance between form and function through a networ...
An offshoot of cult Japanese performance-wear label Goldwin, ‘experimental platform’ Goldwin 0 aims to create zero-waste clothing in perfect balance between form and function through a network of global collaboratorsHow, exactly, to describe Goldwin 0? As the accompanying notes put it, Goldwin 0 is a ‘project’, a ‘pursuit’, an ‘experimental platform’ – enigmatic descriptors for the conceptual offshoot of cult 1950-founded Japanese clothing label Goldwin, best known for its technical ski- and...
These disparate images serve as clues to the origins of Goldwin 0, which at its simplest is an experimental fashion label, first announced last month as part of Tokyo Fashion Week. Envisaged in part by London-based design agency OK-RM – who are the project’s creative directors the project will see the formation of a collection of clothing that builds on Goldwin’s performance-wear roots, with a focus on technological and material innovation.
The desire is to design clothing that can battle the elements – whether the demands of urban living or the more adventurous pursuits on which Goldwin was first founded – and last in a person’s wardrobe for years to come. Rodowicz calls the design ‘understated and timeless’, creating products that ‘will live beyond ephemeral trends’.
The design itself – the cut of a garment, its silhouette – is approached with a more abstract eye, and is certainly not typical outdoors-wear . ‘I try to use more unconventional and ergonomic cuts and detailing,’ says Ambridge of his approach, which marries the hallmarks of technical wear with an undefinable strangeness in colour and cut .
It all circles around what Goldwin 0 calls the ‘essence of infinity’ – nothing is too much, nor too little. Pieces can be mended, passed on, and given a second life. One day they will be able to compost into the ground or be recycled into something new. And the project itself, as the designers note, is ongoing, unrestrained from the usual fashion seasons. ‘There is no finite conclusion to the project,’ says Ambridge. ‘Which only leaves the infinite’.
Brasil Últimas Notícias, Brasil Manchetes
Similar News:Você também pode ler notícias semelhantes a esta que coletamos de outras fontes de notícias.
Omicron is dealing a big blow to China’s economyFor a timely take, analysts are turning to unconventional indicators
Consulte Mais informação »
The business of influencing is not frivolous. It’s seriousStar-studded brand campaigns can feel aloof to teenagers and 20-somethings. But influencers know how to resonate—for a fraction of the fee
Consulte Mais informação »
UK to ban gambling ads featuring sports and reality TV starsChanges designed to protect under-18s and other vulnerable groups come into effect in October
Consulte Mais informação »
Peaky Blinders divides fans with its last ever episodeSome called it a ‘masterpiece’ while others branded it ‘utter tripe’
Consulte Mais informação »
Japanese florist Azuma Makoto creates botanical sculptures for Dior ParfumsJapanese florist Azuma Makoto thinks flowers are like prayers. \u2018From birth to anniversaries, birthdays, weddings, sympathy, encouragement, and even death, we entrust our various emotions to flowers and live with them,\u2019 he says.\u00a0\n\u2018When I work with flowers every day, I notice that flowers are never arranged with...
Consulte Mais informação »
Beyoncé's $12k second wedding dress was worlds apart from one mother designedOn Beyonce and Jay-Z's fourteenth wedding anniversary, see how the singer's first wedding dress designed by her mother Tina Knowles compares to the daring one she wore for her 2018 vow renewal.
Consulte Mais informação »