“There’s nothing worse than someone else stealing your signature ... If someone asks, I might be wearing three scents, but I’ll only tell them the one I’m wearing,” says jackieaina
Photo-Illustration: by The Cut; Photo: Brandon Lundby Scientific studies confirm that, of all the senses, smell offers the best recall. In “Scent Memories,” the Cut asks people about the scents they associate with different times in their lives.
Happiness could smell like: A kitten, a friend you’re reminiscing about, the college you went to, the country you used to live in, your first job. Happiness smells warm, comforting, sometimes spicy. It can smell fruity and floral. Love smells like: Comfort, home, familiarity. Ironically my fiancé does not like wearing like cologne at all. It’s like, How did you end up with me? I’m the biggest scent snob. But he is very open to letting me create a fragrance wardrobe for him and play around with different scents. It’s really sweet because he is willing to do something for me that he normally doesn’t really care for. Love smells like all of that and just being open.
Success smells: Sometimes a little unapproachable. Like maybe I am the only one wearing this. It smells unique, individualized, sometimes a little heavier. Maybe it’s an oud because you want to stand out. Maybe you want to emit something that will make you smell noticeable, that’s spicy or intense.
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