It's been spotted in celebrities' Instagram posts — but is it really worth it?
Photo: Courtesy of Pony Cycle The first time we at the Strategist saw PonyCycle it was under a friend’s 2-year-old. When asked about the interactive toy, the friend, a former horseback rider and Tribeca mom, showed almost the same level of enthusiasm as her toddler, who bopped gleefully across the hardwood floors behind her.
PonyCycle Ride on Horse Toy $229 at Amazon Buy $229 at Amazon Buy Everyone we talked to gushed about PonyCycle: Kids love it! It’s easy to assemble! It’s so cute to watch! Although PonyCycle launched its first ride-on horse in 2003, it wasn’t until last year, after a major marketing and social media push, that the mechanical pony truly turned into a craze.
We also spoke with Stephanie Boyd, mom to Megan and Morgan, 8-year-old twins who together have nearly 700,000 Instagram followers . She says her girls fell in love with the unicorns as soon as they opened the boxes. “I think it’s great for them because there’s exercise involved in it. They have to move their legs to make it go, and the faster they move their legs, the faster the unicorn goes.” She didn’t even mind the price of buying two.
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