Nightly prime-time viewership for the Tokyo Olympics averaged 15.6 million people, combining NBC, cable networks and streaming. The Nielsen company says that's a 42% drop from the Rio de Janeiro Games in 2016.
Athletes of the United States pose during the closing ceremony in the Olympic Stadium at the 2020 Summer Olympics, Sunday, Aug. 8, 2021, in Tokyo, Japan. )
NBC’s prime-time broadcast viewership for the second week was down 46% compared to the Rio de Janeiro Olympics of 2016, the Nielsen company said. In the first week, NBC was down 52% compared to Rio. NBC said the Tokyo games averaged 15.6 million in prime-time viewership when the main network, cable outlets and streaming are added in. That’s down 42% from the Olympics in Brazil.For the week, NBC averaged 10.6 million viewers in prime time. CBS had 2.3 million, Fox had 2.1 million, ABC had 1.9 million, Univision had 1.3 million, Ion Television had 1.1 million and Telemundo had 960,000.
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