I went from earning $65 an hour to building a multi-million dollar business on my own in two years. Here are the four most important steps I took
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Zhou also took measured risks in the beginning, and says she consistently over-delivered to make her company stand out.When I hit a six-figure salary in my 20s, I thought I'd made it. After all, it was everything I had dreamed of. A common mistake that many new entrepreneurs make is to set up a gorgeous website, sit back, and wait for clients to come to them. Given that there are over a billion websites on the internet, those are some tough odds.My first online business was doing digital advertising consulting for business owners using skills from my job.
I couldn't believe it when I saw her first payment come through Paypal. I was in business! After seeing how well that had worked, I continued to do that until I'd gotten my first few clients. It was a lot of work, and I could have saved myself a few years if I had been willing to settle for creating a good course instead of a great one. I wasn't.
Armed with that data, I invested about $10,000 a few months later for my second course launch. As a result, that launch netted $100,000 in sales. The first launch's results might have been a fluke, but the second launch confirmed that I had nailed my advertising, marketing, and sales strategies.
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