I took a ride in SoftBank-backed Ola cabs on its launch day in London and saw first-hand how it's different than Uber

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I took a ride in SoftBank-backed Ola cabs on its launch day in London and saw first-hand how it's different than Uber
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'It's the same customers but more companies. As drivers, we don't have loyalty toward any of them,' said the driver of my Ola cab ride.

Ola, an Indian ride-hailing firm, launched its operations in London on Monday, giving strong competition to the likes of Uber and Bolt.

The app has stronger safety features with options like a start code to give to the driver before the journey begins.Ola, a ride-hailing app launched in London on Monday and I decided to take a ride and find out just how different it is from its peers. I selected a Comfort Ola, with a waiting time of 5 minutes. Now, here’s where Ola is different from all the other ride-hailing services I have taken. Once you confirm your ride, the app sends you a start code, which is written on the left hand corner of the app. When you sit in the car, the driver asks for this code in order to start the journey. Without this code, a journey cannot be activated.I sat in my ride and was welcomed by the driver as his „first Ola customer.

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