Because body hair is NATURAL.
When summer comes, there’s an expectation that women and those with vaginas are going to be hair-free and perfectly groomed while in a bathing suit. Come to think of it, this is pretty much expected all year round, to be honest. Razor company Billie is pushing back with its new Red, White and Do You campaign. Exactly a year ago, the brand launched Project Body Hair, which celebrated armpit hair, leg hair and all other places women often shave.
The Red, White and Do You campaign is by the same director, Ashley Armitage, and is timed for July 4th activities. The film stars women confidently showing body hair at the beach. Shaving is a personal choice and it’s totally up to you whether you prefer to be bushy, bare or anything in-between. Let’s get rid of the idea of being “summer ready” and instead be who you already are—just in a cute bathing suit.
As for Billie razors, the Stylecaster team is a big fan. They’re only $9 each and deliver a smooth, close shave that slides right over your curves. Head to the Billie website to check them out for yourself. Our mission at STYLECASTER is to bring style to the people, and we only feature products we think you’ll love as much as we do. Please note that if you purchase something by clicking on a link within this story, we may receive a small commission of the sale.
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