How an internet pressure campaign forced a pharma giant to slash tuberculosis test prices

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How an internet pressure campaign forced a pharma giant to slash tuberculosis test prices
Brasil Últimas Notícias,Brasil Manchetes
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'The activism and enthusiasm of the global coalition of civil society and TB activists made this important reduction happen', Stijn Deborggraev of the MSF Access Campaign said

test will be provided “at cost” in low-income countries after an internet campaign led in part by a novelist.

The firm and subsidiary Cepheid had faced months of pressure from the Stop TB Partnership and Médecins Sans Frontières Access – but announced the change a week after facing a high-profile internet campaign led byIt is the second major win in months on the issue for the novelist and YouTuber, who waged a previous pressure campaign againstin July, which eventually said it would allow a low-cost generic version of a popular tuberculosis drug.

As part of a partnership with the Global Fund to Fight AIDS, TB and Malaria, the critical diagnostic tests will have their price tag slashed from $9.98 to $7.97 – which the firm says will see them provided “at cost, with no profit to Danaher”. Danaher CEO Rainer M. Blair said the firm is “committed to solving critical healthcare challenges impacting patients around the world. Today’s agreement to provide the Global Fund with ‘at-cost’ TB tests for low- and middle-income countries will help improve the lives of millions of people.

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