Email is how you show up in today’s workplace. When used correctly, email can increase your impact, spread your influence, and boost your productivity. But handled poorly, email can wreck your reputation in a matter of minutes.
“You’re known by the company you keep” has become a well-known cliché. Lesser known, but much more likely in the workplace, you’re labeled by the information you send. As you pass information up the chain and on to your peers, do you understand how to sift the significant from the trivial? Almost everyone struggles with an overflowing inbox.
Sending along a list of donors to your pet cause to the entire team, asking everyone to review the list to make sure their name is on the list if they’ve donated The ability to take vast amounts of information, synthesize it, and shape it into a clear message sets you apart as a leader.The worst mistake writers make is zapping off so-what emails. At the end of such emails, readers scratch their head and ask, “So what do you want me to do?” Most likely, such a document will initiate three or four follow-on interactions to explain what the initial email failed to say. As you write, always think “So what action next?” and then state it explicitly.
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