Fun fact: Indiana is the only state that loves Butterfingers the most.
So if chocolate candy dominates when it comes to people’s preferences, where does all other candy rank?, there were over 2.8 million pounds of candy sold at Rite Aid alone for the holiday season. SKITTLES®, Tootsie Pops, and HARIBO Trick-or-Treat Gummies are the three most popular non-chocolate candies. But chocolate still rules, taking about two-thirds of Halloween candy sales. The most popular chocolate choices? Reeses, Milky Way, and M&Ms.
The “love it or hate it” candy also knows as candy corn is also a top performer in stores with more than 138,000 pounds of it sold around the holiday. Someone’s got to fill grandma’s candy dishes. And according to Rite Aid, people take their time before purchasing candy for trick-or-treaters are ringing doorbells. 45% of all bagged candy purchases happened the week leading up to the holiday in 2021.
I think the inference can be made that most people don’t trust themselves with an entire bag of candy in their home for over a week for obvious reasons which would lead to procrastination of Halloween candy shopping.