After going viral last year with “Mad at Disney,” Salem Ilese has co-written rising hits for Bella Poarch, Tomorrow x Together, and Jamie Miller.
, which featured “Anti-Romantic,” a snap-happy track about the fact that love tends to wither and die, leaving pain and misery in its wake, so might as well stop before you start. “Anti-Romantic” is not the album’s single — that honor goes to the notably less ambivalent “0X1=Lovesong ” — but it’s become a sleeper hit, trailing the focus track by only around 10 million streams on Spotify.
Her manager Jeremy Maciak, who started working with Ilese well before the success of “Mad at Disney,” believes the “specificity in her lyrics” is what has helped catch the attention of streamers. “This is something I’ve felt has been desperately missing from pop music for some time,” Maciak adds. The boys are always playing dolls/Looking for their Barbie/They don’t look like Ken at all/Hardly have a heartbeat.”
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