Hallmark reverses position on same-sex couple ads after public outcry

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Hallmark reverses position on same-sex couple ads after public outcry
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Hallmark same-sex couple ad controversy prompts reaction from Netflix, comedian DeGeneres

- The chief executive officer of Hallmark Cards apologized on Sunday night and said the company would reverse an earlier decision to pull television advertisements featuring same-sex couples from the wedding registry and planning website Zola.

Hallmark Channel faced a public outcry after it pulled the ads last week, under pressure from the conservative group One Million Moms. On Saturday DeGeneres tweeted to her 79.1 million followers: “Isn’t it almost 2020? @hallmarkchannel, @billabbottHC… what are you thinking? Please explain. We’re all ears.”

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