Gun Violence Back to School Essentials via Sandy Hook Promise PSA

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Gun Violence Back to School Essentials via Sandy Hook Promise PSA
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Welcome to America's back-to-school horror show

in a classroom. In a new PSA by gun violence prevention organization Sandy Hook Promise, a seemingly innocuous back-to-school supply ad becomes chaotic, and the supplies become objects of protection against carnage.

“This year my mom got me the perfect bag for back-to-school,” a student says, showing off his new backpack; another shows off her new set of folders and binders. But as a student brags about his new sneakers, we can see that he is actually running down the hallways while gunfire breaks out. Another uses her jacket to tie doors shut. One girl uses her brand new socks as a tourniquet for a student whose leg is covered in blood.

While Sandy Hook Promise hopes that this nauseating trend will lead to a broader cultural shift and legislative change, others are profiting off of the stagnation.a story about a Colorado school which enlisted TAC*ONE Consulting to train children—kindergarteners to high school seniors—to respond to an active shooter.

For the youngest kids, instructors gingerly start the discussion by asking generally about how to stay safe in schools. Kindergartners are taught how to find a good hiding spot and listen to their teachers to evacuate safely.[Chad Miller, Pinnacle Charter School’s CEO] says the kindergartners are spared from more detailed talk that might disturb them. “We’re not going to talk about people dying and active shooters and those types of things,” he said. “It’s a danger.

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