Giuliano Calza on What to Expect From GCDS, Starting With Its Spring 2023 Show

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Giuliano Calza on What to Expect From GCDS, Starting With Its Spring 2023 Show
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Aliens might pay a visit (but come in peace and fun), SpongeBob SquarePants will rule the catwalk and dancing fever will be high Thursday night at the brand's show in Milan.

In keeping with the aquatic reference, Calza identified his second hero of the season in his favorite cartoon, SpongeBob SquarePants. “This is the emblem of weirdness, it’s so above the lines that you can accept everything that this sponge says,” Calza said with a smile. “Plus this character is not gay nor straight, it has no boundaries.”

“I feel like I’ve finished the streetwear academy,” he continued. Founded by Calza and his brother Giordano in 2015 with an acronym for “God Can’t Destroy Streetwear,” GCDS has also referred to “Giuliano Calza Design Studio,” which will now be predominant. The company and its offering expanded and matured to the point of securing an investment by Italian private equity firm Made in Italy Fund, managed by Quadrivio and Pambianco,But when asked if he feels more pressure to deliver since inking the deal, Calza instantly shook his head.

“It was a decision imposed on me and I suffered for it, but I recognize that if I hadn’t done those things, I wouldn’t have been able to do anything that came later,” said Calza, whose personal advice to his peers is to simply “study, work and be in those situations you have to confront something bigger than yourself.”

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