Gaming and Lifestyle Brand 100 Thieves Adds Barstool Sports Exec in Content Expansion (Exclusive)

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Gaming and Lifestyle Brand 100 Thieves Adds Barstool Sports Exec in Content Expansion (Exclusive)
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Jen Simons will lead content for the esports and gaming brand founded by Matthew 'Nadeshot' Haag.

“We have been making incredible videos and serving our community as best we can, but we have really big ambitions,” Haag says. “The leadership around our team has been incredible, I think Jen just has a lot of things that we don’t have here right now, and she can complement the team very well.”

Simons will join CEO Haag, COO John Robinson, CRO Matty Lee and CO Jason Tong on the executive team at 100 Thieves. The company raised $60 million in a Series C financing round last year, and

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