From the kitchen to 100K+ stores — here's how this entrepreneur scaled her brand: R29xTarget BuyBlack ad
— a hair-care brand that prides itself on using natural ingredients to promote strong, healthy strands — which its founder, Monique Rodriguez, started out of her kitchen just five years ago.
Ahead, we talked to Rodriguez about her unconventional journey to creating her business, why a customer-first mindset is crucial for brands today, what it was like seeing her products for the first time inWhen did you realize you wanted to turn your creations into a business? Entrepreneurship is nothing without a community of fellow founders. What advice do you have for aspiring business owners?
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